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Category: Guest Bloggers’ Posts

Interview with Lauryn Williams, a Four times Olympian

Interview with Lauryn Williams, a Four times Olympian

Question 1: Discuss the challenges faced as a career athlete and a student in this dual career role? I would say, the biggest challenge that you face as an athlete and a student, is time management.  Once you master that though, you become better equipped to deal with other aspects of your life once you are done competing.  Having already managed two different and equally important things simultaneously, studying and sports, makes athletes really good at being able to juggle…

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Sports Professionals- Why a budget matters when cost doesn’t

Sports Professionals- Why a budget matters when cost doesn’t

by Amobi Okugo Following a budget as a professional athlete is more difficult than it may seem. You get money from your salary, bonuses, appearances, per diem, etc and can spend money without accounting for what category it falls in. When it pertains to non essential expenses, staying in line with your budget and being smarter with where you spend your money will help you stay on top of your financial playbook. A budget is the process of making a spending…

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Financial Education for Women in Sports: An Economic Imperative

Financial Education for Women in Sports: An Economic Imperative

By Mayi Cruz Blanco Although girls and women have been able to access sports in growing numbers in the last decades, very few women have been able to reach senior leadership positions in the world of sports.  Moreover, investment into girls and women sporting careers, remain dramatically low within international sport governing bodies; a direct effect from lacking critical mass of female leaders across the whole industry. Currently, it is estimated that fewer than 20 per cent of Chief Executive…

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How to Eliminate Transition Trauma

How to Eliminate Transition Trauma

by Debra Russell  Throughout your life as an athlete, you will experience transition. As a student athlete, you experience it as you advance through the levels of your sport and then into University athletics and from amateur to professional. Even once you’re in the pros, you’ll transition from in-season to off-season, regular season to post-season playoffs, changing teams or divisions (depending on your sport of course), and then transitioning from being an active player to a retired player. You may…

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Branded Entertainment: Athletes in Film

Branded Entertainment: Athletes in Film

by Susan Sember The mediums of film, television and video content provide a unique platform to establish an athlete’s brand in the most immersive and authentic way.  Branded entertainment is increasingly gaining stride in preference over traditional advertising and demand for sports related programming- documentaries and feature films- is greater than ever. Thus, the opportunities for such undertakings as a means to advance an athlete’s brand are unlimited. If structured appropriately, such projects will allow the athlete to tell his…

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Teaming up to tackle the greatest challenges of our time

Teaming up to tackle the greatest challenges of our time

Common Goal is not a charity but a movement. We connect our members – players, coaches, fans and businesses – with a network of 127 high-impact NGOs across six continents, each of which harnesses the power of football to advance the United Nations Global Goals. Our members pledge a minimum of 1% of their football earnings with which they can support specific organisations from a region or champion a cause close to their hearts such as health, education or gender…

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Finding Financial Success as a Professional Athlete

Finding Financial Success as a Professional Athlete

The life of a professional athlete appears to be very exciting and stress-free on the surface. Your athletic skills surpass most normal individuals, providing you the ability to earn a higher than normal income, possibly leading to a luxurious lifestyle. Even if you do not yet have the financial ability to lead a comparable lifestyle to other higher profile athletes, it does not seem to stop some athletes from trying. The average person has heard the old adage, “Keeping up…

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Be the CEO of Your Career

Be the CEO of Your Career

by Debra Russell   Money Smart Athletes Know They Are the CEO of Their Career Many athletes, particularly those in team sports, think of themselves as employees. You work for your team and your agent. And that may be true from a tax standpoint. But it is not how a Money Smart Athlete thinks. If, in your mind, you work for your team, then they have all the control. It is a much more powerful mindset to think of yourself…

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The abrupt ending of a sports career – an athlete’s testimonial

The abrupt ending of a sports career – an athlete’s testimonial

Lunch time discussions when I was around 18, always revolved around my future career.  Decisively, I would argue that a suit was not in order; my life was in the gym, on the court in shorts.  “Come my 40th birthday, please ask me again”. At age 20, I was on top of the world; a “Monarch”, at Old Dominion University, Division 1 basketball program in the USA.  My first collegiate game, against then nationally ranked number 5 Stanford, was a…

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5 Steps to Winning In Any Economic Environment

5 Steps to Winning In Any Economic Environment

The state of our economic environment is told from two very different lenses. One lens is told through attention grabbing headlines tugging on our emotions. The other lens is told through the price per share of publicly traded companies, the rate of unemployment, inflation, and the cost of products sold. Both lenses can result in the Money Smart Athlete going broke or living financially independent in retirement. Learning how to adjust and see through both lenses will determine how the…

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