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Creating the Money Smart Athlete’s Marketing Plan

Creating the Money Smart Athlete’s Marketing Plan

By Demetris Constantinou, Contributor  The importance of the MSA’s marketing plan In previous articles, we’ve discussed the importance of building a strong brand and how that brand can help you elevate your life both financially and professionally. Truth be told, creating, establishing and maintaining an athlete’s brand is not as simple as it might sound. Of course, marketing experts will always be there to assist you with building your brand, but, unfortunately, creating a strong brand requires more than just…

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