Guest Blogs

Creating long term wealth for the money smart athlete

By Beth Buckley Morgan– Family Business Wealth Wayne Gretzky said, “A good hockey player plays where the puck is. A ...
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Is Top Athletic Performance a Prerequisite for a Strong Athletic Brand? The Colin Kaepernick Case

By Ioakim Thrasyvoulou, FCCA /Director at APC Image Rights Advisors Ltd – www.sportsimagerightsexpert.com The common perception is that athletic performance ...
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Industry Trends in Professional esports

By Irwin Kishner and Adam Unger The year 2019 has been a memorable one for the ever evolving global esports ...
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Interview with Lauryn Williams, a Four times Olympian

Question 1: Discuss the challenges faced as a career athlete and a student in this dual career role? I would ...
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Sports Professionals- Why a budget matters when cost doesn’t

by Amobi Okugo Following a budget as a professional athlete is more difficult than it may seem. You get money from ...
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Financial Education for Women in Sports: An Economic Imperative

By Mayi Cruz Blanco Although girls and women have been able to access sports in growing numbers in the last ...
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How to Eliminate Transition Trauma

by Debra Russell Throughout your life as an athlete, you will experience transition. As a student athlete, you experience it ...
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Branded Entertainment: Athletes in Film

by Susan Sember The mediums of film, television and video content provide a unique platform to establish an athlete’s brand ...
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Teaming up to tackle the greatest challenges of our time

Common Goal is not a charity but a movement. We connect our members – players, coaches, fans and businesses – ...
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Finding Financial Success as a Professional Athlete

The life of a professional athlete appears to be very exciting and stress-free on the surface. Your athletic skills surpass ...
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