In an ever-changing business environment, the conventional traditions of business are being redefined, with start-ups and entrepreneurs revolutionizing the economy. Elite athletes are no exception to this entrepreneurial transition. Notable sports names including David Beckham, Magic Johnson and Venus Williams have chosen to shift their focus to the world of business, with successful business careers as startup founders and innovators, safeguarding their financial stability after retirement from sports. There is no doubt that throughout their sports career, athletes cultivate various transferable skills and traits which could be applied to the business world, allowing them to become successful entrepreneurs.
This month at the Money Smart Athlete Blog, we dive deep into the athlete entrepreneur. We will look into real life examples of inspiring athletes who managed to thrive in the world of entrepreneurship. We will dissect the traits and skills athletes possess that can help them in becoming successful entrepreneurs. Moreover, we will explore the concept of social entrepreneurship, in the context of athletes, and its greater purpose. Another significant topic we will focus on, is how athletes can identify whether the entrepreneurial lifestyle suits them and whether it aligns with their goals and dreams. Finally, we will delve into athletic entrepreneurship and how athletes can use their brand to build their own business empire.
Athena P. Constantinou
E-mail: [email protected]