By Constantinos Massonos, Contributor
Sports hold immense power to drive positive change globally. The United Nations launched the Office on Sport for Development and Peace in 2001 to coordinate charitable efforts through sports.
The rapid growth of professional sports has turned athletes into influential role models for youth. Clubs, leagues, and associations also use their influence to promote social development and hope.
Here are some notable examples of sports-driven philanthropy:
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Athletes for Hope, founded by Muhammad Ali, Andre Agassi, and Tony Hawk, empowers over 4,000 athletes to use their platform for social good.
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The NFL Foundation, NBA Cares, and MLB Community have donated hundreds of millions to charitable causes.
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LeBron James’ Family Foundation funds education initiatives like scholarships and “Wheels for Education.”
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The Inter American Development Bank has reached 12,000+ youth in Latin America through sports programs.
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Euroleague’s One Team project uses basketball for social impact across Europe.
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FootballAid in the UK raises millions for charity by giving fans unique match-day experiences.
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Dutch club Feyenoord and Opel support the Dutch Hart Foundation’s volunteer recruitment and fundraising.
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Right to Play educates children through games in 18 countries affected by conflict and poverty.
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Common Goal encourages footballers to donate 1% of earnings to global charitable funds.
The above are just a few examples of how the power of sports is interconnected with philanthropy along with efforts to change the world in a positive way. If you are an athlete, sports club or organization and want to give back to the community you can contact us at [email protected] and we will be happy to discuss available options.