The Role of Blockchain in Athlete Sponsorship Deals
In the fast-evolving world of sports, the integration of technology and financial innovation is transforming the way athletes
Money Smart Athlete Blog
sponsorship
Sponsorship Challenges: Financial Support for Paralympic Competitors
In the world of sports, Paralympic athletes exhibit immense determination, skill, and resilience. However, despite their remarkable achievements, these competitors often face significant challenges in securing financial sponsorship—a critical component for training, participation, and career development in sports. This article explores the unique hurdles Paralympic athletes encounter in attracting sponsors and provides real-life examples to illustrate these challenges.
Athlete earnings beyond the professional sports contract: The different types of deals
With professional athletes having a volatile income relative to other professions, due to their playing career having an expiry date, it is critical to diversify their income streams beyond their sports contract, to maximize their earnings potential, as part of their financial planning.